Where’s the Beef? vs. Deanna Frost

[QueensGuardSCW]

The Guard Tower

I don’t know what I expected from the idea of facing a member of The Brand. Anger for the past? Enthusiasm at having my first real crack at a member of them? Nervousness because they are super good and I’m – I’ve still got a lot to learn? It’s a jumble of emotions.

I mean, yes, The House of Frost, and especially my wife, Selena, certainly have rubbed the Brand the wrong way. From taking the world title off Cid Turner twice over, keeping the world title from Holly three times over, to keeping it from Giovanni Aries just last pay-per-view, to all that stuff regarding those like Cookie Dreams and Samuel Davis, yeah… I can honestly say that I know that The Brand doesn’t like us.

I was expecting that. I was. I mean, it’s been an ugly feud. It’s been an ugly existence of Frosts vs. Brand. Ambushes, interferences, hitting my wife in the head with the title… and that’s just the ‘wrestling stuff’. What about bugging the world title with a microphone, invading our privacy? What about hiring non-SCW superstars to run in and attack us during our matches? What about- well, you get the point. And yet, we’re the villains? We’re the bullies to the Brand?

I never quite grasped that logic but the point is that I was expecting some of that venom against me for this match, especially with me now, officially, being a ‘defending’ and ‘retaining’ Television Champion. YAY!

Even so, is it wrong to say that I was ‘expecting’ more this time around?

I mean, Beef – I’m not my wife. I will honour whatever name you want to use. That’s what you want to be called, fine. What matters to me is what you can do in the ring and, let’s face it, you haven’t had the most amount of luck there. I mean, I’m new to ‘winning’ too. I’ve got a few big wins under my belt in the months I’ve been an official wrestler in SCW. Still, I’ll never underestimate an underdog. Like Adam Allocco said, it makes up some of the best stories for the audience in this business – though the less I sound like him, the happier I’ll be. But, yes I liked the fire you brought – or are promising to bring – in this match. You’re angry, you’re bitter, a lot of negative emotions, which is interesting considering your alliance with GiGi Aries, but even so…

Is it wrong that I was expecting more from you?

I mean, Beef, how many matches has this been between the Frosts and The Brand? The tag matches, the singles matches, the challenges? Really, it must have been close to ten or twelve in the last year and change since this war between us started. One of my first matches in SCW was a tag match with Selena against Asher Hayes and Holly – members of the Brand.

And I lost. I got pinned and cost my team.

Yeah… members of the Brand beat the Frosts. I was actually surprised that THAT was your big ‘ta-dah’ in your promo, Beef. That you’re gonna be ‘the one person in the Brand that can beat a Frost’.

Um… Beef, did you forget that tag match? Or how about when Cid Turner beat Selena for the World title at Apocalypse last year? Or how Holly beat Selena via disqualification at the last End of the Year? Or how Giovanni Aries beat Selena in his return match back in late 2021? How could you forget that? He wouldn’t shut up about it building up to his match with her at Taking Hold of the Flame last month. It’s what got him a world title match in the first place…

For someone that complained about me ‘checking out the archives to throw some barbs’, maybe you should have done that before opening your mouth, Beef. Because I don’t want to treat you like a joke – but you’re doing it to yourself by saying such things. Claiming such things that can’t possibly be true.

Because all you do is make it clear that you’re not really thinking about what you’re saying. You’re just talking about what sounds ‘buzzworthy’. What makes you look like ‘the victim’ or ‘the hero’ - typical Brand tactic when dealing with us. All that was missing was another TEDtalk. And that’s why I was expecting more from you, Beef.

“Oh! Deanna’s gonna complain about me repeating what’s already been said”. Damn right, I am! Because it’s been done to death! How many times has the Brand tried to label us as bullies and villains? How many times have they claimed ‘the people are changing! They’re turning against you!’? How many times have words like ‘brainwashed’, and ‘fooling’, and ‘sheep’ been used by EVERY member of the Brand – and I do mean every member now. And yet, has it worked?

Every member of the Brand before you have tried this… and they lost! More than that, the people still believe in us and we still believe in them and in SCW. In other words, few people in SCW are believing you or the Brand, Beef, and that is THEIR decision, not ours.

The SCW Universe, the True Believers you think we don’t listen to?

They hold the keys to SCW and they always have. And they have let their voices be heard! Yeah, you’ve got a few people with the pamphlets – more power to them. But every show, you can audibly hear it! Loud as hell! “WE BELIEVE! WE BELIEVE!”

That’s not us, Beef. That’s not Selena and I commanding them to do so! That’s the SCW Universe making their choice – whether they like us or hate us! That’s them caring so much about what they believe in that they need to let their voices be heard! That’s the SCW universe CHOOSING to believe and us LISTENING to them despite your claims to the contrary. Yet, despite this obvious truth, you are the one repeating how ‘the change is coming! They’re seeing you as evil! As bullies!’ – promises that have followed the Frost family from The Brand for over a year… yet it doesn’t happen.

You know what that is the definition of, Beef? The idea of doing the same thing over and over again the exact same way and hoping for a different result? That’s insanity!

Because it’s clearly not worked! You’ve tried to drag our integrity into the mud and we’ve risen above it. You’ve tried to twist the narrative over and over again to vilify us and we’ve risen above it. Yet on and on you try.

You know… sigh… I really wanted this to be focused on you and me, Beef. You know, the combatants of the match. I wanted this to be about the Television Championship. About having to be on my toes because of your abilities and the Brand’s tactics. Having to prepare for anything and how this was the ultimate challenge of being able to stand on my own as a champion – facing, arguably, the most dominant stable in SCW today… But you wanted to drag the same old schtick into this – the same old tired junk. So, let me ask you something, Beef…

Did you even try and talk to Samuel about NOT accepting that challenge from Selena weeks ago? Did you tell him it was a bad idea? Better yet, did you convey these thoughts to Shaun or even Selena or myself? No, GiGi encouraged Selena to make the match the second she mentioned it. And you, as Anastasia, stood there and did nothing until now – where you, Beef, blame Selena for doing exactly what she SAID she was going to do when she MADE the challenge in the first place! Hold “The Haus of Nirvana” and all it’s “promises” accountable!

That’s something I’m surprised by you, Beef. You’ve been in this business for over two decades! You’re a former tag champion with your husband! And, yeah, you’ve had a rough go, I can sympathize, really. But you worked to get here, didn’t you? To become an SCW superstar. To become an SCW champion. Yet, GiGi was promising he could make anyone skip that grunt-work, that needing of grit, skip the line and pay their way to that same success without doing any of the work! Without paying the dues!

How can you be okay with that, Beef? It’s a slap in the face to all you’ve been through! All your husband’s been through! You want to talk about damaging you and your husband? GiGi is selling the idea that your decades of work is not only worthless, but it’s EASY to achieve and surpass, long as you have the cash! And you’re just buying it while watching your husband drink himself into oblivion in front of a camera every time he hits a snag and rant about your open marriage and you, “his rock” as you put it, sleeping around with anyone you want. You want to blame Selena and I for that? For your choices? Simply because Selena beat him in a match? What the hell have YOU done to make him better? To better his confidence? 

So, please, Beef, don’t stand there and say ‘we are the same’ in our devotion to our partners. I LOVE my wife but I also RESPECT my wife enough to let her make her own decisions and hold her accountable to the consequences of those decisions. Just like she respected my wish to face a man that was out of my league a few weeks ago and held me accountable in my defeat!

That’s the difference between us and you, Beef. Despite your ignorance of this, we’ve lost to the Brand before just like you’ve lost to us. The difference? We didn’t blame you for giving us your all and beating us. We didn’t blame you for ‘going for the win’ and making it happen. We didn’t cry about hurt feelings or lost momentum or lost confidence. We picked ourselves off, we learned from our mistakes, and we GOT BETTER. That’s what losing is supposed to do – show you how to improve. How to hold yourself accountable for your own choices. But because Samuel and you and the Brand are too arrogant to accept that about yourselves, you just blame us. Always doing what’s easier, right? Blame witchcraft! Blame the bullies! By your logic, Cid Turner is a bully for taking the world title from a ‘freshly crowned’ World Champion in Selena last year. BOO CID THE BULLY!

Are you kidding?! That’s so dumb! SUPER dumb! Selena came into a match and gave Samuel nothing short of her best. Hell, she GAVE him the main-event of Breakdown – far more good than GiGi has ever given. Why? Because she RESPECTS that about Samuel. She believes her opponents deserve her best. That the match deserves the best from her every time. That the fans of SCW deserve that! It’s a feeling we both share.

You think I don’t know what that’s like, Beef? To be embarrassed like Samuel was? Or is that something you also missed in your ‘cursory analysis’ of my family and I? I JUST came from a loss – an embarrassing loss! I gave Adam Allocco all I had and he beat me using only four moves. Only four damn moves!

Can you imagine what he would have done to me if he had actually used his entire playbook against me? Holy cats, the match might have been over in seconds…

The thing is… I wish he had. Yeah, I might have been embarrassed or taken down like a chump like Samuel was against Selena, but I would have earned that beating! I made the challenge possible and I got into the ring – and I wish Allocco respected me as much as Selena respected Samuel. Respected me enough to be honest with me about the difference of our abilities in the ring rather than just being a loudmouth on Twitter.

Is it wrong that I expected some modicum of that respect? After challenging Adam in the first place? Is it wrong that I wanted some of that respect from you, seeing as how you’re getting the chance of a lifetime against the Television Champion?

It seems I’m expecting too much from certain people in SCW, because I would think you, of all people, after all of this, would understand that ‘same old. Same old’ doesn’t work. You think just repeating the same promo and lines that The Brand has said over and over again is enough to get in my head, Beef?

Is that because you think I’ll be easy to beat? Because I’m ‘just Selena’s wife’, you don’t have to use your decades of experience and think outside the box but can, instead, just ‘predict everything I could possibly do or say’ and address it in your promo? “She’s gonna say this, and if not, this, and if not, this…”

Yeah, Beef, if you mention every possible thing I could possibly say – odds are you’re gonna guess one of them right! That’s how it works. Hey, want to wager that I’ll throw punches, kicks, suplexes, and a knee or two in our match! I promise I’ll use at least one of those to prove you right!!!

You know what this means, Beef? This method of yours of, in-between repeating The Brand’s one-liners to just saying as many ‘possible things Deanna will say’ as possible in the span of a promo, followed by a “it doesn’t even matter! I won’t listen to what Deanna says anyway”? You know what that says, Beef?

It’s that you’re not really listening or caring about facing me. You’re not really caring about facing the real me – Deanna Frost: The Queen’s Guard. The Television Champion. The person that’s fought tooth and nail to be here and earned her way through grit and hard work. You ‘see everything’ but not what I’m going to do. You talk about ‘all the things I’ll say’ but refuse to really listen to what I actually say.

It shows you aren’t prepared to face me. It means you’re arrogant. It means you’re lazy. It means you see me the same way Jenni Anderson saw me. The same way as Allocco saw me. An easy way to get to my wife and not worth the extra effort or time in the ring beyond that.

And that is something that will cost you, Beef.

Because I AM worth that time. I am worth more than a promo like that. I am worth more than simple, one-liners and more than mere ignorance and assumptions with no effort to truly hear or see.

More than that, the Television title is worth so much more than that! Worth so much more than a lazy promo like that! And more than a lazy champion like you would be! Because I want to stay the champion! More than that! I want to take this title to Rise to Greatness and DEFEND it on that show! My very first Rise to Greatness match and I could do it as a champion! Do you have any idea how awesome that will be? To make the “title for TV” a title good enough and prestigious enough – full of integrity - to be contested on the biggest SCW show of the year?! But I’m not going to succeed by just half-assing things like you are. By letting Holly or Samuel or GiGi, clearly, write my promos for me. No, I’m going to do it by staying sharp! By, yes!, doing my research and better knowing my opponent and giving NOTHING less than my absolute best in the ring against EVERY opponent, even one that’s so certain she’ll be seen as nothing but a joke.

You think I’m going to see you like that , Beef? You want to use self-deprecation like that for pity, I’m not falling for it. Because I don’t see you as a joke. I like to laugh at jokes. Selena tells a few good ones actually. Jokes, to me, are supposed to be funny. And you’re anything but funny. This kind of ignorance, this kind of laziness you’ve shown me? It isn’t funny, Beef. It’s sad. It’s insulting. Insulting of the CHAMPIONSHIP MATCH you have been gifted after winning one match via disqualification! Insulting to the months I put in – beating the former champion three times over - to take this title and be its champion.

Because what then, Beef? What if you win it? If you actually, by skill or The Brand’s true method of ‘hook or crook’, win? What happens? You take it back to Holly and let her rename it? Redecorate it? Let her make it all about her? “The Holly Adams Brand Television Title”? You let her strip it of all its identity and integrity week after week as she has done to you, ‘Beefy’? Calliope? Anastasia? Peach? Do you even remember who you are at this point? Or are you too scared to actually ask that question?

No, Beef. I promised Shaun that I would respect this title and I would respect my opponents in the ring by giving them and the belt all I have! More than that, I’ve listened to what you had to say because I am not seeing you as a joke. I see the very real threat you are – the threat the Brand is. A Brand desperate for any gold.

And I see how desperate you are. The Brand’s ‘evaluation meeting’ is this week as well, isn’t it? A meeting that could change the look of the Brand – not the first time. And yeah, maybe Cid is the primary focus here, but what happens if you fail, Beef? They mentioned Cid due to the tag-title match debacle…but what about you?

That’s what this is about to you, isn’t it? It’s not for your man – just another lie the likes of you, Samuel, Holly and Gio have concocted to try and sway a few people to your side – proving that you are the one that doesn’t listen to the people, just like you’ve refused to listen to me. Because if that were the case and this was about Samuel’s honor, you would have challenged Selena to match weeks ago just like I challenged Allocco the very next Breakdown after he insulted her - ready to defend my wife’s honor.

No, you’re going after me because you think I’m ‘easier prey’. You think that the Television title is easier for you to acquire than the World title… and you’re terrified of being kicked out of the Brand.

Again, Beefy, I know that because I ‘listen’ and yes, I research my opponent. That’s how much being prepared means to me. Not just saying anything and everything but being prepared because ‘fortune favors the prepared’. You’re as much on the chopping block as Cid is this Breakdown with Holly’s ‘evaluation’ on the horizon. And if you happen to be ‘knocked out of the Brand’, there goes your relevancy. There goes your credibility that you bought with so many payments of $39.99.

And you know how Holly does the ‘kicking out’. Just take some of your own advice and check some of the archives. Check out how they ‘handled’ Asher Hayes.

You picked what you believed was the easier target… and I’m going to make you regret that decision. I’m going to make you regret treating me with such bland, repeated statements – the overused one liners without an original thought in your head. I’m going to make you regret choosing not to listen to me or hear MY words. MY voice.

Yes, I’m going to keep researching you.
Yes, I’m going to respect you in the ring by giving you all I have just like Selena did for Samuel.
Yes, I’m going to hold you accountable for everything YOU have said because I listened to you!

Because that’s who I really am. That’s what it takes to get better and be a champion in SCW – what it takes to be a real SCW superstar. That’s the work that is needed to be an SCW superstar!

And twenty-plus years of experience or not, Beef, tonight, I am going to show you why, even after all that time, you’re not there yet. You can’t ‘leave your own mark' simply by using The Brand’s words – too scared to use your own words and voice. You can’t be your own person when having THEM choose your identity.

And you can’t beat a Frost just by saying you will. It, like being the Television Champion, requires a hell of a lot more than that!

Tonight, Beefy? I’m gonna prove that to you… when I leave the mark of my knee across your face. And even though you might predict it… you’re still not gonna be able to stop it from happening!

Checkmate, bitch!